Posted by advantagemarketing on September 25, 2014
If you run your own consulting practice then read “Growing Your Engineering Consulting Practice” from Chemical Engineering Progress magazine for practical advice from established, successful consultants.
Smart moves for your consulting practice
While the article was written for chemical engineers who run consulting firms, it can help any professional who wants to grow their consulting firm. You’ll find out why it’s important to:
- Delegate so you can focus on growth
- Align your growth plans with your company’s philosophy
- Tell a compelling story about your company’s brand
- And more!
Is your consulting practice in growth mode? Tell us about your successes and challenges in the Comments section!
Need help growing your consulting practice? The experts at Advantage Marketing will review your consulting practice and provide advice you can use immediately. Contact us today!
Posted in brand building, Business, Chemical Engineer, Consulting, Management, Marketing, Professional service firm marketing | Tagged: brand building, build company credibility, business, Chemical Engineering Progress, chemical engineering progress magazine, chemical engineers, consulting, consulting firm, consulting firm marketing, Consulting firms, Engineering Consulting Practice, marketing, marketing a consulting practice, marketing professional services, Westfield. NJ | Leave a Comment »
Posted by advantagemarketing on June 9, 2014
Are you thinking about starting a consulting practice? Get some practical tips for getting started by clicking on the above photo.
Are you considering starting your own consulting practice? If you are, then read my latest Career Corner article for Chemical Engineering Progress magazine.
Consulting can be a professionally and personally rewarding career choice, especially if you enjoy helping others. While “Is Starting a Consulting Practice Right for You? ” was written for chemical engineers who may be considering opening a technical or engineering consulting practice, the article has lots of good advice for anyone who is considering running their own consulting practice.
This article can help you get hit the ground running when you start your consulting firm. You’ll find out why it’s important to:
- Get your license or certification
- Plan your move before you jump from your current company
- Establish a professional presence
- And more!
Have you recently started a consulting practice? Tell us about your successes and challenges in the Comments section!
Posted in Business, career, Chemical Engineer, Consulting, Entrepreneur, small business, Traditional marketing | Tagged: business, business owners, Chemical Engineering Progress, consulting, Consulting firms, engineering consulting, entrepreneurs, marketing a consulting practice, New Jersey, starting a consulting practice, Westfield. NJ | Leave a Comment »
Posted by advantagemarketing on April 28, 2014
Can Jimmy Buffet’s brand help you build yours? Read this article and find out!
In my latest Career Corner article for Chemical Engineering Progress magazine, I talk about the role branding plays in career success.
Consider these common situations: You are up for a promotion only to learn the position went to a more highly visible coworker. Or perhaps you run an engineering consulting practice, and you lose a big bid to a better-known firm.
Whether you are an employee or run your own company, having an authentic personal brand and communicating it effectively can help your stand out in the minds of others. Your personal brand is a snapshot of what others know about you and what they can expect from you.
Read Build Your Personal Brand for Career Impact and find out why looking at Jimmy Buffet’s brand can help YOU become more successful.
How you have used your own brand to advance your career? Share with us in Comments.
Posted in brand building, Business, career, Chemical Engineer, Consulting, Marketing, personal branding, small business | Tagged: authentic personal brand, brand, brand building, business, career corner, career success, Chemical Engineering Progress, chemical engineering progress magazine, Jimmy Buffet, marketing, NJ, personal brand | Leave a Comment »
Posted by advantagemarketing on July 24, 2013
In my latest Career Corner article for Chemical Engineering Progress magazine, I share my experience and that of other chemical engineers who transitioned from a senior engineer’s position to a managerial role. I also interview Mike Martorella, senior executive coach and founder of MMI Communication. Mike offers advice and counsel on how an engineer can transition successfully to management without crashing and burning. One crucial insight: start by changing your mindset.
Read the entire Career Corner article and then in the Comments section below, share your thoughts on how you have made the jump to management.
Want more advice? Read the complete interview with Mike on the American Institute of Chemical Engineers (AIChE) ChEnected blog.
Posted in Business, career, Chemical Engineer, Management | Tagged: business, career advice, career advice for chemical engineers, Chemical Engineering Progress, chemical engineers, management, NJ, transitioning to management for engineers | Leave a Comment »